Daljit Bhurji wrote a chapter in “Share This: the social media handbook for PR professionals” on essential skills for PR pros in the future. His suggestions fall into three categories: storytelling, content, and technology. Storytelling Bhurji points out the key to good storytelling is knowing your subject deeply. This includes your company, the … Continue reading
Latest Entries
Math becoming the new essential PR skill
NO MORE can the PR professional use the excuse, “I’m not good at MATH, I’m a writer.” And sorry English majors out there- you might want to sign up for that statistics class. It seems like more and more is becoming required of the emerging PR professional. Today’s job descriptions include skills in writing, oral … Continue reading
Superbowl Crisis Communication Failure
We all saw it, or heard about it, or read about it. Beyonce blew the power at the 2013 Super Bowl. Just kidding. In all seriousness, the power DID go out at the stadium because of a system overload. So what’s the big deal? No one at the stadium was prepared to deal with that … Continue reading
A close-knit community, miles apart
It seems that more stories are coming out about how people are losing touch with real people and real relationships because of social media. Surprisingly, a real community and real relationships can be found in an unlikely place: on Reddit. Now most people think Reddit is only good for news, conspiracy theories, and memes. But … Continue reading
9C’s: Social Media Users Defined
Opinium Research released this infograph on social media habits in the UK. In the middle of this graphic is a list of 9 user types of social media. This breakdown of users is a great way to focus your social media strategy on your target market. Even more helpful and interesting was the information on … Continue reading
Top 10 Most HATED Companies of 2012
The new year brings more than just new resolutions, it brings a chance to reflect on the past. Most people pay attention to the top songs of 2012, best TV shows, or what movie made the most money. But some people want to focus on what made us the most upset. And … Continue reading
They grow up so fast
Why is it that time seems to crawl on a day by day basis, but then fly when we look at the ones we love? This is my nephew Levi, first baby of the family. When he was born I realized it had been two years since my brother and sister in law were married. … Continue reading
Hello world!
Welcome to WordPress.com! This is your very first post. Click the Edit link to modify or delete it, or start a new post. If you like, use this post to tell readers why you started this blog and what you plan to do with it. Happy blogging! Continue reading
Megan Cary 